Hello!
I’m Michael Fox, a freelance product photographer and all-around food & drink enthusiast.
I create clean, crisp images for bold, vibrant brands. Photos that spark appetite, make taste buds tingle, and inspire people to buy your products.
Specialising in food and beverage photography, I work from my home studio in beautiful Yorkshire, or I can come to you to capture your products in their natural environment.
With 13+ years as a professional photographer, you get a single point of contact throughout the whole process, taking the stress out of marketing so you can focus on your next launch.
Friendly, collaborative, and a little bit fun, I value clear communication and working closely with brands to help achieve their desired outcome and make them stand out.
Turning your epic ideas into content that drives sales and gets noticed.
The tasters are really just a bonus!
Whether you’re looking for clean e-commerce shots, colourfully styled product imagery, or on-location lifestyle photography, please get in touch to see how I can help.
When I’m not behind the lens, you’ll find me walking my trusty four-legged companion Ralph in the Dales, sampling craft beers, or exploring local food markets.
Concept to Creation
Working with me gives you one point of contact throughout the whole process and it’s all taken care of in 5 simple steps.
Kickoff
1
We start with a call to discuss your brief, align your vision with your brand, and create a clear plan. You’ll be updated every step of the way, so your deadline is hit with exactly what you need.
Time to bring your ideas to life! Mood boards, sketches, props, backgrounds, location scouting, all sorted for you. Once you’re happy, the fun begins!
Visualise
2
Create
3
The shoot is on! From my studio or your chosen location. I capture your products exactly as you imagined, images that make taste buds tingle. Want to join on the day? No problem.
Edit
4
Now the magic happens! Your images go into post-production to be retouched and enhanced, making your products pop, so people can’t wait to try, buy and share.
Deliver
5
Your images are ready! Delivered via a handy download link, ready to use wherever you like, show off your brand, connect with your audience, and keep them coming back for more.